I’m very excited to begin contributing to Adweek, as they look to expand their TV coverage online. My first story for them is something that I’ve wanted to write for more than a year: a look at the worst TV time slots on television, the ones that have been radioactive for years on end, and manage to bring about the end of almost every show that is aired there.
NCIS was recently named the most-watched drama in the world. Now the show is moving on to the next phrase of its global dominance, with the new CBS spinoff, NCIS: New Orleans, which the creative team discussed at TCA summer press tour. As I wrote at Quartz, while other networks might scoff at NCIS, CBS is laughing all the way to the bank:
“Our competitors may call it old-skewing. We call it a billion dollar franchise,” CBS Entertainment Chairman Nina Tassler said, adding that she is always looking to see if one of her shows can “expand to the global dominance of an NCIS. That is the Holy Grail.”
While the first NCIS spinoff, NCIS: Los Angeles, is almost as big a hit as the original, NCIS: New Orleans star Scott Bakula knows that success isn’t guaranteed: “We have to earn our place. It’s not a given.”