I was on WCCO News Radio 830 in Minneapolis today to talk about my Daily Beast story on series finales. Adam Carter and I had a great chat about some of the best and worst finales of all time, as well as this week’s fantastic Parks and Recreation finale. And we even touched on House of Cards a bit at the end. I can’t embed the audio, but you can find it here. Enjoy!
While I’ve been on Squawk Alley several times, they’ve always been remote appearances from CNBC’s Englewood Cliffs, N.J. office. This morning, I finally made my way to the New York Stock Exchange for my first in-studio appearance, where I talked about my recent Quartz story about why the best shows air on Sundays.
Here’s a clip from my segment:
Thankfully, they didn’t include the portion where my earpiece shorted out, just as I was being asked a question by someone remotely. Oh, the fun of live TV!
Homeland. The Good Wife. The Affair. The Walking Dead. Mad Men. Masters of Sex. Veep. Game of Thrones. When you think of the best (and most Emmy-nominated) shows on TV, almost all of them air on Sunday nights. As I wrote at Quartz,
It seems counterintuitive to pit all of TV’s best series against one another, as anyone who’s tried to program a DVR on Sundays can attest. But there is in fact a method to the networks’ madness, and five reasons why Sunday night’s quality TV overload exists—and won’t be going away anytime soon.
Through Nielsen numbers crunching (charts!), research and a great chat with Showtime Network President David Nevins, I came up with five very strong reasons — some of which surprised even me. Here’s one: airing on Sunday night is more important than being watched on Sunday night.
While many of the Sunday shows have drawn record audiences as mentioned above, it’s also true that premium cable networks like HBO and Showtime aren’t beholden to advertisers. So those executives don’t have the expectation or urgency that viewers need to tune in “live” during their shows’ initial Sunday night airing. “I always say, it doesn’t matter to me whether you watch it on Sunday; I’m fine if you want to want until Monday or Tuesday or Wednesday,” said Nevins. “You wait much past then, you’re going to miss the conversation.”